Latioré
Website
Day spa, Geneva
Work · In focus
Coiffeur Hena
- Client
- Coiffeur Hena, Zürich Seefeld
- Industry
- Hair & Beauty
- Services
- Brand identity, imagery, packaging, Showit website
- Format
- Brand & Website · 2026
Viennese coffee-house charm meets clean lifestyle. A salon where you don't just have an appointment, but a moment.
Starting point
A salon full of personality, precise craft and small rituals – but without a presence that showed it.
Idea
The warmth of a Viennese coffee house, translated into a pared-back, clear system: dark wood, silver, cream and calm typography.
Execution
Logo and typography, a dedicated visual world, packaging for the product line and a Showit website with online booking.
(1) Website
«Coiffeur de Rafinesse: Viennese coffee-house charm meets clean lifestyle.»
(4) Imagery
Softness, shine, movement. Portraits that show how good hair feels.
(5) Packaging
From the coffee cup to the styling and care line: the brand is wherever the client holds it in her hand.
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